Premium Business Sign Company
Serving Reading, PA and Surrounding Area
Premium Business Sign Company Serving Reading, PA and Surrounding Area
Custom Business Signs – Signature Sign, Inc.
When it comes to business signage in Reading, PA, no one knows this city better than we do — because Reading is our home. Signature Sign, Inc. has been headquartered right here in Berks County for more than 55 years, and over that time we’ve had the privilege of helping hundreds of local businesses make their mark on this community. From the shops and restaurants along Penn Street in the heart of downtown to the retailers and service businesses lining Perkiomen Avenue, Route 422, and the bustling commercial strips of Wyomissing and Exeter Township, we’ve built signs for businesses in virtually every corner of the greater Reading area.
When you choose Signature Sign, Inc., you’re not hiring a company from out of town. You’re partnering with your neighbors — a locally rooted team that genuinely cares about Reading’s business community and has a personal stake in helping it thrive.
Our full process starts the way every good local business relationship should — with a real conversation. We sit down with you, learn about your business and your brand, and figure out exactly what your signage needs to accomplish. As a UL-certified manufacturer, we manage all engineering, permitting, and municipal approvals in-house, so the path from concept to installation is as smooth as possible.
Custom Commercial Signs Built Right Here in Reading
Everything we sell, we build ourselves — right inside our 14,000-square-foot manufacturing facility located right here in Reading at 926 New Holland Road. There’s no outsourcing, no middlemen, and no relying on distant vendors to get your project across the finish line. From raw materials to finished installation, the entire process stays under our roof and under our direct supervision — and that’s exactly how we like it.
Whether your Reading business needs a sharp set of channel letters for your storefront, a commanding pylon sign that pulls attention from Route 422 or the Reading Bypass, or a fully illuminated cabinet sign that keeps your brand glowing long after the sun goes down, our team handles every detail with the precision and pride that comes from building things in your own backyard. We serve businesses across every sector of Reading’s diverse economy — from healthcare and manufacturing to retail, restaurant, automotive, and professional services — and we bring the same level of care and quality to every single project.
Serving All of Southeastern Pennsylvania
The Right Sign for Every Reading Business
Your sign is the face of your business — the first thing a potential customer sees and, often, the thing that determines whether they walk through your door or keep on driving. We build signs that earn that second look and bring people in. No matter the size of your business or the nature of your location, we manufacture a full range of commercial sign solutions to fit your needs:
- Channel Letter Signs — Custom three-dimensional lettering mounted to your building for a clean, professional appearance that works beautifully day and night, in every season.
- Pylon Signs — Tall, freestanding roadside structures engineered to maximize your visibility from a distance. A go-to solution for shopping centers, auto dealers, healthcare campuses, and multi-tenant commercial properties.
- Illuminated Signs — LED, backlit, and internally lit displays that ensure your Reading business stays bright, bold, and visible around the clock.
- Non-Illuminated Signs — Dependable, attractively built exterior signs for businesses that want polished, professional branding with a straightforward, cost-effective approach.
Sign Repair in Reading — Fast, Local, and Reliable
When your sign goes down, you want help from someone who can get there quickly — and there’s no one closer than us. Signature Sign, Inc. is right here in Reading, which means faster response times, less waiting, and a repair team that’s already familiar with the local landscape. Whether your sign has taken storm damage, developed an electrical issue, or simply needs some attention after years of faithful service, our technicians are ready to get it back in top shape.
We provide expert sign repair in Reading for all major sign types — neon, LED, electronic message centers, illuminated cabinets, and structural signage — and we service all makes and brands, including signs we didn’t originally install. Our specialized fleet of service vehicles reaches heights of up to 82 feet, ensuring that no sign in the Reading area is beyond our reach. Visit our dedicated sign service and sign repair page to schedule a service call or find out more about what our repair team can do for your business.
Reading's Future Is Bright — And So Is Your Sign
Reading has always been a city of hard-working, entrepreneurial people — and that spirit is very much alive today. With ongoing revitalization efforts in the downtown core, continued growth in the surrounding townships of Wyomissing, West Reading, and Shillington, and a business community that continues to diversify and evolve, there’s never been a better time to invest in your brand’s visibility. A sign from Signature Sign, Inc. isn’t just a piece of hardware on your building — it’s a statement that your business is here, it’s serious, and it’s ready to earn your customers’ attention.
We’ve been proud to call Reading home for over half a century. We’d be honored to help your Reading business shine.
